Shoe Dog : A Memoir by the Creator of Nike [Paperback Book]

‘A refreshingly honest reminder of what the path to business success really looks like … It’s an amazing tale’, Bill Gates

‘The best book I read last year was Shoe Dog, by Nike’s Phil Knight. Phil is a very wise, intelligent and competitive fellow who is also a gifted storyteller’, Warren Buffett

Shoe Dog is truly a memoir of how the creator of Nike, Phil Knight, borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan and by simply selling the shoes from the boot of his Plymouth, Knight grossed $8000 in his first year.

Today, Nike’s annual sales top $30 billion and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognisable symbols in the world today.

Phil Knight has always remained a mystery, however now, for the first time, he tells his story.

Candid, humble, wry and gutsy, he begins with his crossroads moment at the age of 24 when he decided to start his own business. He details the many risks and daunting setbacks that stood between him and his dream – along with his early triumphs. Above all, he recalls how his first band of partners and employees soon became a tight-knit band of brothers. Together, harnessing the transcendent power of a shared mission, and a deep belief in the spirit of sport, they built a brand that changed everything.

Review

An honest memoir on the path to success of a business, rich with insight, humour and hard-won wisdom, this book is also studded with lessons – about building something from scratch, overcoming adversity, and ultimately leaving your mark on the world. 

Shoe Dog : A Memoir by the Creator of Nike, Phil Knight

Book Details:

• Paperback: 400 pages
• Publisher: Simon & Schuster UK; 01 edition (3 May 2018)
• Language: English
• ISBN-10: 1471146723
• ISBN-13: 978-1471146725
• Product Dimensions: 13 x 2.4 x 19.8 cm