Why are some people and organizations more inventive, pioneering and successful than others Start With Why: How Great Leaders Inspire Everyone To Take Action by Simon Sinek? And why are they able to repeat their success again and again?
Because in business it doesn’t matter what you do, it matters why you do it.
Steve Jobs, the Wright brothers and Martin Luther King have one thing in common: they STARTED WITH WHY.
This book is for anyone who wants to inspire others, or to be inspired.
Start With Why is for those who want to inspire others and for those who want to find someone to inspire them. Simon’s autograph comes on a removable bookplate that is mounted on the inside front cover, alongside a quote from Simon.
From the Inside Flap
Why are some people and organisations more inventive, pioneering and successful than others? And why are they able to repeat their success again and again?
In business, it doesn’t matter what you do, it matters WHY you do it.
Start with Why analyses leaders like Martin Luther King Jr and Steve Jobs and discovers that they all think in the same way – they all started with why.
Simon Sinek explains the framework needed for businesses to move past knowing what they do to how they do it by Start With Why: How Great Leaders Inspire Everyone To Take Action by Simon Sinek, and then to ask the more important question-WHY?
Why do we do what we do? Why do we exist? Learning to ask these questions can unlock the secret to inspirational business. Sinek explains what it truly takes to lead and inspire and how anyone can learn how to do it.
“This book is so impactful, I consider it required reading.” Tony Robbins, bestselling author of Awaken The Giant Within
“A deep, abiding understanding of what you want to inspire, and how you want to lead is the basis of this inspirational book. “Forbes
“One of the most useful and powerful books I have read in years. Simple and elegant, it shows us how leaders should lead.” William Ury, co-author of Getting to Yes
“A powerful and penetrating exploration of what separates great companies and great leaders from the rest.” Polly LaBarre, co-author of Mavericks at Work
ABOUT THE AUTHOR
Simon Sinek is the bestselling author of Start with Why, Leaders Eat Last and Together is Better which have helped organizations around the world inspire their people to reach new heights. He has presented his ideas to Fortune 100 companies and small startups; to non-profit organizations and members of Congress; to foreign ambassadors and the highest levels of the US military, among many others. His TED Talk based on Start with Why is the third most popular video of all time on TED.com, with more than 33 million views.
- Paperback: 256 pages
- Publisher: Penguin UK; Latest edition (6 Oct. 2011)
- Language: English
- ISBN-10: 9780241958223
- ISBN-13: 978-0241958223
- ASIN: 0241958229
- Product Dimensions: 12.9 x 1.6 x 19.8 cm